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Think. Unfold. Move.

From Overwhelm to
“I Got This”

Vague? Complex? Can't start?Drop it in.
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Create plans you execute, or share for others to followCreate plans you execute, or explore community plans

Think. Unfold. Move.
2,500+ users
Your Next Step Intelligence
For You

Works with how your brain actually works

Not a task manager. Not another to-do list. A thinking partner that meets you wherever you are stuck and tells you the one thing to do next.

The ProcrastinatorPhD student, 6 months overdue
Starting

I know exactly what I need to do. I just can't make myself start it.

Got the first step small enough to actually open the doc.
The OverwhelmedProduct manager, too many priorities
Clarity

Every week I pick the wrong thing to work on and nothing ships.

Saw which task unblocked 4 others. Cleared the bottleneck in a day.
The ADHD MindDesigner, not a planner
ADHD-friendly

Blank pages are the enemy. I freeze before I even type a title.

Never saw a blank page. The first step was already written.
The Forever PlannerDeveloper, 8 months of planning
Execution

My side project has been 'almost ready to start' for almost a year.

Shipped the MVP in 3 weeks. One sub-step at a time.
The Career ChangerEngineer transitioning to product
Direction

I know where I want to go. I have no idea what step to take first.

Had a 90-day roadmap with clear first actions by end of the session.
The PerfectionistFreelancer, perpetually almost done
Finishing

I finish 90% of everything then stall. Nothing ever feels complete enough.

Shipped 3 projects in 5 weeks by making 'done' a defined checkpoint.
What your first plan looks like
12 steps · 4 quick wins · 2 parallel tracks
Goal“Launch my podcast”
Research 3 podcast hosting platformsQuick win
Define your niche and episode formatCritical path
Outline your first 5 episodes
Record a test episode and review audio
Build a pre-launch waitlist pageQuick win
No sign up required to try
How It Works

From brain dump to done in five moves

No templates. No rigid frameworks. Just your goal shaped into a clear path that fits how you work.

01One-time setup

Tell Us Who You Are

Set your work style, challenge type, and tone. Every plan Unfold creates will be shaped around how you think and what slows you down.

02Vague ideas welcome

Drop In Any Goal

Brain-dump anything: vague, ambitious, or half-formed. Attach files or URLs. Explore with AI chat to sharpen your thinking first.

03The magic moment

Clarify & Unfold

AI asks 2-3 sharp questions to nail your context, then generates a visual dependency graph. Not a flat list. You see the critical path, quick wins, and parallel tracks at once.

04Where work happens

Execute Step by Step

Enter a focused workspace for each step. AI assistant, time tracking, sub-tasks, and execution strategies that adapt to your energy level.

05From stuck to done

Adapt & Complete

Reality changed? Replan instantly. Versions are preserved. Track progress, share with collaborators, and celebrate when you cross the finish line.

Features

All You Need to Go
From Stuck to Done

Vague idea to visual plan to done. Here's everything under the hood. See real examples →

Personalized to You

Set your work style, challenge type, tone preference, and expertise level. Every plan adapts to how you think and work.

Brain Dump Anything

Throw in vague ideas, raw thoughts, files, or URLs. Explore with AI chat before committing. No pressure to be organized.

Smart Clarification

AI asks 2-3 sharp questions to understand your budget, timeline, constraints, and context. No more guessing.

Visual Dependency Graph

Not a flat list, but a real dependency graph showing critical path, bottlenecks, and what can run in parallel.

Adaptive Replanning

Reality changed? Replan instantly. Plans version automatically, so your history is always preserved.

Connects to the tools you already use

70+ integrations and growing

GitHub
Jira
Linear
Slack
Notion
Google Calendar
Discord
Todoist
GitLab
Asana
Trello
Obsidian
Microsoft 365
Bitbucket

Search related tickets while you plan

Your step assistant pulls Jira context without you leaving the workspace.

Schedule a step from your plan

Create a Google Calendar event with one confirmation. Stay on track.

Pull context from your docs

Search Notion pages and bring relevant context into any step.

Share Your Playbook

Your expertise, their
execution

Create a plan once. Share it with your audience, team, or clients. They clone it and execute it step by step. Your credibility compounds with every success.

LinkedIn
JW
James WhitfieldSales Consultant • SaaS

I’ve spent 8 years refining my discovery call process. Instead of another PDF that gets buried in Downloads, I turned it into a step-by-step plan anyone can clone and execute.

Sales Discovery Process Playbook14 steps • 4 quick wins • ~8 hours
Unfold It | Think. Unfold. Move.
0 reactions0 comments0 reposts
Just cloned this. Exactly what I needed for my team’s Q2 ramp-up.
Twitter / X
MR
Dr. Maya R.@drmayaadhd

After 5 years of giving ADHD clients the same morning routine advice, I finally turned it into a plan they can actually execute step by step. Clone it. Adapt it. Stop winging mornings.

ADHD Morning Routine System10 steps • 6 quick wins • ~45 min/day
Unfold It | Think. Unfold. Move.
0 likes0 retweets0 replies
This literally changed my mornings. Day 3 and I’ve already stopped forgetting my meds.
Slack
# engineering-onboarding
AT
Alex T.10:32 AM

Hey team, I put together our new backend engineer onboarding as an Unfold plan. New hires can follow it step by step instead of getting lost in Confluence.

Backend Engineer Onboarding Plan18 steps • 5 quick wins • ~2 weeks
Unfold It | Think. Unfold. Move.
0 replies0 reactions
Jamie L.This is amazing. Can we make one for frontend too?

The Consultant

Before

Advice in calls nobody remembers

After

Executable plan clients actually follow

Share my sales process on LinkedIn

The Healthcare Pro

Before

Treatment plans patients lose by the parking lot

After

ADHD routines patients execute step by step

Share my ADHD morning routine with patients

The Creator

Before

Content gets likes, but nobody acts on it

After

Followers clone and execute your plan

Share my SaaS launch playbook on Twitter

The Team Lead

Before

Onboarding docs nobody finishes

After

New hires follow steps from day one

Share onboarding plan with every new hire

The Freelancer

Before

Process lives in your head and you can’t prove it to prospects

After

Delivery process is your best marketing

Share my design process with clients

The Parent

Before

Routines for neurodivergent kids are trial and error

After

ADHD routine becomes a shareable plan in support groups

Share our homework system that actually works

Share your playbook. Create a bigger impact.

When someone follows your playbook, something beautiful happens. They make progress. And you get to see it.

They start walking your path

A first-time founder clones your SaaS launch playbook and completes the first three steps the same afternoon.

Define your ICP
Build landing page
Set up analytics

You see them grow

Your progress link shows real-time completion. No check-in meeting needed.

Career Transition: Engineering to PMShared by Mia S.
67%
Read 'Inspired' by Marty Cagan
Complete PM fundamentals course
Informational interviews with PMs8/8
Write first product spec
Build portfolio case study
Apply to PM roles2/5
Prepare for case interviews
First 30 days in new role

The ripple keeps going

They remix your plan, adapt it to their context, and share it forward. Your playbook becomes a movement.

You
SaaS Launch Playbook
A
Agency Version
K
Solo Founder
See how it works

Share a plan in under 5 minutes · No signup required

Better together

Grow together

The best part of making progress is sharing it with people who care.

Career transition plan67%

Share your progress

Send a link. No meeting, no slide deck. Just your progress, live, whenever they want to check in.

L
Lena
K
Kai
N
Noor

Bring your team

A shared workspace where everyone plans with AI. One credit pool. No setup friction. Just start.

Claimed

Help others learn

Turn your expertise into a learning path. Share it with a link. Watch someone else grow.

Try Before You Sign Up

See the value
before the signup

No email. No credit card. No friction. Just click and start planning. We believe you should experience the product before committing to anything.

  • Create a goal from scratch
  • Chat with AI to explore your idea
  • Get a full visual plan generated
  • See dependencies and critical path

When you're ready, sign up and everything transfers to your account seamlessly.

You type“Launch my side project”
AI asks“What's your budget and timeline?”
You getA full visual plan in seconds
Pricing

One product.
Pay only for what you use.

No subscriptions, no tiers to compare. Start with $5 free credit. When it runs out, you keep access with basic limits. Top up anytime.

$5free credit to start

AI calls billed by token usage. Bring your own keys on any balance.

With credits

  • Unlimited goals & steps
  • Unfold It AI included, no keys needed
  • AI web research during execution
  • All workflow strategies & AI characters
  • Unlimited integrations
  • Full conversation history
  • Priority rate limits
  • Teams with shared credit pool
  • Inbox with integration auto-sync
  • Sharable progress summaries & PDF export
  • Plan assistant to refine plans via chat
  • General AI chat outside of goals

Without credits

  • Up to 5 goals
  • Bring your own AI keys (OpenAI, Claude, Gemini)
  • All AI characters
  • Time tracking & checklists
  • 3 integrations (Jira, GitHub, etc.)
  • Inbox & quick capture
  • Shareable plan links
  • Collaboration

Credits depleted? You auto-switch to basic limits. Add credits anytime to unlock everything again.
Bring your own API keys on any balance to save on token costs.

Common Questions

Everything You Need to Know About Your
Next-Step Intelligence

From AI planner comparisons to how we help with task paralysis

Yes! Click Try It Free and you'll be in the app instantly. No email, no credit card, nothing. You can create a goal, chat with AI, and get a full visual plan. When you're ready, sign up and everything you built transfers to your account.
Most AI planners take your tasks and schedule them. Unfold It does something fundamentally different: it takes vague, overwhelming goals and breaks them into clear, dependency-aware plans with a visual graph, then stays with you through execution with time tracking, AI assistance, and adaptive replanning. We don't just organize, we help you think and do.
Unfold It connects to Jira, GitHub, Google Calendar, Notion, Linear, and Todoist through our MCP-powered integration system. Your AI assistant discovers and uses these tools automatically during planning and execution. More integrations are shipping regularly.
No subscriptions. Pro users get a $5 starting credit balance. AI calls (plan generation, chat, research) are billed by token usage against your balance. You can also bring your own API keys on any plan to use your own AI providers. Free plan users use their own keys at no cost to us.
Absolutely. Every plan gets a shareable link with a rich social preview card for LinkedIn, Twitter/X, Slack, and WhatsApp. Recipients can view the full plan without signing up, then clone it into their own account and execute it step by step. Consultants, creators, and team leads use this to turn their expertise into executable playbooks others actually follow.
Yes! Generate view-only or collaborate links for any plan. Collaborators can execute steps, add notes, track blockers, and work through plans with you. Collaboration requests go through your inbox so you stay in control.
Absolutely. Create a shared workspace, invite your team by email, and everyone gets AI-powered planning. You share a credit pool, so nobody runs out on their own. There is a small seat fee ($0.50/member/month) to keep things sustainable. No per-seat AI limits. No surprise tiers.
Yes, and it is one of the best parts. Generate a progress link with visibility controls. You choose what they see: a quick update, a team standup view, or a full stakeholder report. Your mentor, manager, or accountability partner gets a live, beautiful view of your progress without needing to sign up.
Yes. We offer an MCP server (@unfold/mcp-server) that works with Claude Code, Cursor, Windsurf, and any MCP client. There is also a REST API for creating goals, generating claim links, and tracking progress programmatically. Academies, coaches, and platforms use this to distribute structured learning paths at scale.
View All FAQs

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Let's get you unstuck

Ready to unfold?

Join others turning ideas into action